Journalism and Mass Communications
- Degree Type Bachelor of Arts
- Department Journalism and Mass Communications
- Academic Division The College
- Offerings Strategic Communication major Journalism major Journalism and Strategic Communications minor
Journalism and communications students benefit from a liberal arts education provided through a professional prism. By offering students the best of both, we teach them to think critically, communicate clearly, and fully recognize the role of news, public relations and other forms of media in a free society.
Journalism and Mass Communications
As the only accredited journalism department in a small, highly selective, nationally ranked liberal arts college, we are committed not only to broadening minds, but also to inculcating habits of honor, careful analysis, reasoned discourse and excellent writing in an increasingly diverse and pluralistic culture. Through our signature Knight Program in Media Ethics, we ensure that students understand the ethical dimensions of the decisions they will make.
The department’s demanding professional courses are taught by faculty with extensive academic and professional experience and achievement in newsrooms and public relations.
Reid Hall, which houses the department, provides students with an up-to-date technological environment that prepares them for working in multimedia communications. The heart and soul of the building is its third floor, home to a newsroom, TV studio and control room. There, students in several classes work together to produce The Rockbridge Report, a newscast and website that are regularly recognized for excellence by professional journalism organizations.
Since 1985, The Rockbridge Report newscast has showcased the work of journalism students who report, write and produce stories about the people who live and work in Lexington, nearby Buena Vista and Rockbridge County.
To make sure students are well grounded in the humanities, social sciences and natural sciences, they must take more courses outside the department than within. We offer two professionally oriented majors, Journalism and Strategic Communication, and a minor in Mass Communications.
The Journalism major prepares students to work as reporters, editors and producers of content in multimedia news organizations. Students may specialize their studies in the Business Journalism program, which prepares them to report and write about financial news and the economy.
The Strategic Communication major prepares students to craft messages for corporations, nonprofit organizations or governmental agencies.
The Mass Communications minor provides students in other disciplines with the opportunity to learn about professional values, theory and the practice of media, while honing their information-gathering, analytical and writing skills.
Opportunities
Both Journalism and Strategic Communication majors are required to complete summer internships, opportunities that have taken students from Austin and Boston to Seattle and Shanghai.
Our graduates work as business journalists at Bloomberg News, the Boston Business Journal and The Street.com. They report the news for outlets ranging from The Mercury News in San Jose, Calif., to U.S. News & World Report in Washington, D.C.
They also are running PR and marketing campaigns for clients at the Grey Group, Edelman and Ruder Finn in New York. They devise communications strategies for nonprofit organizations such as a philanthropic foundation in Oklahoma and the Woodberry Forest School in Virginia. And they serve as top executives at firms from coast to coast, from Zillow in Seattle to FleishmanHillard in New York.
They produce TV newscasts for local stations in such cities as Waco, Texas, and in-depth stories for “60 Minutes” in New York. And they anchor local newscasts and national business reports on two of the biggest stages in journalism, in Chicago and New York.
W&L to Host ‘Meet the Press’ Panel with Virginia News Leaders
Journalists from six news outlets in Virginia will discuss the current state of local journalism in a Sept. 16 panel moderated by W&L’s Eric Deggans.
Washington and Lee Welcomes New Tenure Stream Faculty
Twelve faculty members will join new positions during the 2026-27 academic year.
Journalism Professor Headlines Discussion on First Amendment, Quoted in a Columbia Journalism Review article.
Toni Locy was among three expert panelists to discuss the First Amendment at the National Press Club and was recently quoted on her professional experiences.
What’s Next for Natalie Richards ’26
Richards, a strategic communication major, will be working at Rational 360 as a Public Relations Fellow.
Campus Kitchen and the Connolly Center Cook Up New Ideas
A new partnership between the Campus Kitchen and the Connolly Center for Entrepreneurship is giving student food businesses a commercial home on campus.
Emma Malinak ’25 to Present Final DeLaney Center Dialogue Discussion of the 2025-26 Academic Year
Malinak will offer personal perspective on covering the Black community in present day Lynchburg, Virginia.
W&L Presents Premiere Screening of ‘The Brownsburg Conversations’
The May 6 screening of the feature-length documentary is free and open to the public.
Behind the Lens
DeLaney Filmmaker-in-Residence Nich Perez invites W&L students into the world of documentary film with two new film projects screening in Stackhouse Theater this spring.
W&L Presents Premiere Screening of ‘KAMAL’S’
The March 25 screening of the feature-length food documentary is free and open to the public.
Graham Frankel Smith ’02: The Speaking Tradition Fosters Connection
The mayor of Mountain Brook, Alabama, reflected on the importance of the Speaking Tradition in creating community in a recent blog.
The Atlantic’s Jeffrey Goldberg to Speak at W&L
As part of the Mudd Center’s Leadership Lab, Goldberg and W&L’s Eric Deggans will discuss journalism, ethics and leadership in the modern age on March 17.
Bobby Carter to Deliver Institute on Media Ethics Keynote
The host and producer of NPR’s Tiny Desk concerts will discuss how he maintains and grows one of the biggest online hits in NPR’s history.
Sample Courses
At W&L, we believe education and experience go hand-in-hand. You’ll be encouraged to dive in, explore and discover connections that will broaden your perspective.
- Reporting on Local Communities
- Introduction to Digital Journalism
- Audio Production, Podcasting, and Recording Your Voice
- Social Media: Principles and Practice
- Principles of Public Relations
- Ethics of Journalism
JOUR 2508
Reporting on Local Communities
Using the community as the laboratory, students develop competence in the principles and techniques of reporting and writing news for online, broadcast and social media in a democratic society. Working on assigned beats, students learn source development, news judgment, information gathering, news presentation and time management. Work is published and aired on the Rockbridge Report website and newscast.
JOUR 2001
Introduction to Digital Journalism
Concepts and practices of news gathering and presentation in a multimedia, interactive environment. Combines classroom instruction with a converged news media lab in which students contribute to a website, television newscast, and newspaper.
JOUR 2100
Audio Production, Podcasting, and Recording Your Voice
An introduction into the fundamentals of audio production, the history of audio recording, podcasting, and the development of one’s individual vocal persona to create effective and compelling audio for public consumption. Nearly all audio and video production has one thing in common: an audio track. Through the use of the most commonly used audio software, students will learn the fundamentals of producing compelling single and multi-track audio recordings. Students will also learn the use of one’s voice as a tool in effective storytelling, news delivery, and hosting behind a microphone. The course will require the practice of announcing with vocal pronunciation and expression, and the development of an individual vocal persona, through vocal breathing, control skills, and microphone technique.
JOUR 2200
Social Media: Principles and Practice
In this course, students dive deep into social media, learning how to use it as thoughtful and ethical professionals, and examining its growing roles in society, politics, identity and relationships. Students get hands-on experience in producing news for social media by running a multi-platform social news service. They also learn how to plan a strategic social media campaign, how to use metrics to analyze social media effectiveness, and how to use social media in reporting.
JOUR 2208
Principles of Public Relations
This class focuses on understanding what public relations is and what those who practice public relations do. Students examine the origins of public relations, the nature and role of public relations, the major influences that affect organizational behavior, the ethics of public relations, and the professional development of public-relations professionals. Emphasis is placed on the planning, writing, and management functions, working with media and developing effective public-relations strategies.
JOUR 3404
Ethics of Journalism
A study of the moral issues arising from the practice of modern journalism and communications. Includes examination of philosophical and theoretical foundations of ethics, the place and role of journalism in the larger society, and moral choices in the newsroom. Topics include: First Amendment freedoms, privacy, confidentiality of sources, conflicts of interest, cooperation with law enforcement, free press/fair trial, photojournalism, and issues of accountability.
Meet the Faculty
At W&L, students enjoy small classes and close relationships with professors who educate and nurture.
Mark Coddington
Department Head and Associate Professor of Journalism and Mass Communications
Coddington teaches courses on news writing, digital journalism, social media, and communication theory and research. His research interests include media sociology, online news production, epistemology of news, and journalism as a profession.
Adedayo (Dayo) Abah
Professor of Journalism and Mass Communications
- P: 540-458-8077
- E: abahd@wlu.edu
Abah teaches courses on communications law, news media, crisis communication, and international communication. Her research areas include online anonymous speech, international defamation law, copyright issues, Nollywood in African cinema, women and Nollywood, religion and the media, and immigrant media use.
L. Ady Dewey
Reynolds Visiting Assistant Professor of Strategic Communication
- P: 540-458-4298
- E: adewey@wlu.edu
Toni Locy
Professor of Journalism and Mass Communications
- P: 540-458-8434
- E: locyt@wlu.edu
Locy teaches courses on covering the courts and law, news writing, in-depth reporting, multimedia storytelling design and sports journalism. She was previously a journalist for 25 years, covering primarily the federal court system.
Jared Macary
Assistant Professor of Journalism and Mass Communications
- P: 540-458-8240
- E: jmacary@wlu.edu
Patrick Walters
Associate Professor of Journalism and Mass Communications
- P: 540-458-8865
- E: pwalters@wlu.edu