Arts Management

This course introduces students to arts management principles, including organizational operations, mission-driven programming, and business strategies in the creative economy. It explores emerging trends, policies, and adaptive leadership in the evolving arts and cultural sectors. Students will examine the creative economy, covering contracts, work-life dynamics, and key trends in the arts and entertainment industries shaped by globalization and digitization. The course also explores major business models—commercial, nonprofit, and hybrid—and legal considerations such as contracts, negotiations, and intellectual property. Additionally, students will learn strategies for managing a portfolio career and developing enterprise models for artist-entrepreneurs.

A study of management in modern organizations. This course examines the factors which influence individual, group, and firm behavior in the context of the workplace. Topics covered include individual differences, motivation, leadership, business ethics, group behavior, decision making, and organizational design and change. Preference to BSADM majors, and minors in entrepreneurship or arts management during first round of registration.

Nature and contributions of the elements of marketing communications (e.g., advertising, sales promotions, the Web) in creating brand equity and stimulating demand. A project-oriented course with an emphasis on the strategic application of concepts resulting in an integrated communication plan for products and/or services. Course has a complementary lab component to teach technical skills and reinforce concepts via practicum.

An examination of the moral and ethical issues associated with management policy and executive decisions. The course examines the basic approaches to moral reasoning, macro-moral issues concerning the justice of economic systems, and micro-moral issues, such as the following: conflict of interest, whistle blowing, discrimination in employment, product safety, environment, and advertising.

Contemporary modern dance is an art form that explores questions about the body, identity, and globalization. Choreographers experiment with their craft by examining the way in which we relate to the world around us. The globalization of dance leads to cultural interchange and critical thinking about our place in a larger society and includes an exchange of styles and ideas and a cultural reflection on how and why dance is made. Globalism creates a rich artistic atmosphere and contributes to a wide variety of styles. Students travel to the four centers of contemporary modern dance in Europe: Paris, London, Amsterdam, Brussels. We explore contemporary aesthetics of particular regions, how culture influences movement choices, and the new ways in which European audiences are adapting to new forms of expression. No dance experience necessary.

Production and stage management are essential leadership roles for all performance organizations. Students will begin to develop a personal management style necessary to manage and run theater, dance, and film productions. Students will explore methods and skills required to manage productions through hand-on exercises. The course offers students greater understanding of the artistic and organizational best practices for running creative performance organizations, while focusing on the collaborative communication essential to an inventive and safe environment.