Alecia Swasy

Alecia Swasy

Alecia Swasy

Donald W. Reynolds Professor of Business Journalism Emerita

Curriculum Vitae

Program Affiliations

Alecia Swasy worked as a reporter and editor at the Wall Street Journal, Tampa Bay Times among other publications prior to earning her Ph.D. at the Missouri School of Journalism in 2014. She was previously the Tom and June Netzel Sleeman Scholar and Professor at the University of Illinois.

Education

  • Ph.D., University of Missouri
  • M.A., University of Missouri
  • B.A., Pennsylvania State University

Research

  • Corporate America
  • Social media use in legacy newsrooms
  • Rural poverty in America.

Selected Publications

  • Swasy, Alecia. (2020) A Wall Street Guidebook for Journalism and Strategic Communications. London: Routledge.

  • Swasy, Alecia. (2016) How Journalists Use Twitter: The Changing Landscape of U.S Newsrooms. Lanham, MD: Lexington Books/Rowan & Littlefield.

  • Swasy, Alecia (1993). Soap Opera: The Inside Story of Procter & Gamble.
    New York: Times Books. Fortune magazine ranked it as one of the Best Business
    Books of the Year. Published in hard/soft cover in North America, China, Japan
    and Germany.

  • Swasy, Alecia (1996). Changing Focus: Kodak and the Battle to Save a Great
    American Company. New York: Times Books.